Animation
What is Animation?
Definition
An animation is a visual effect applied to text, images, shapes, charts, or other objects on a slide. It controls how those objects appear, move, emphasize information, or disappear while the slide remains visible. This helps direct audience attention and supports the planned sequence in which information is presented.
Frayer Model Overview
Characteristics
Applies to individual objects, not the entire slide
Controls how objects appear, move, or disappear
Occurs while a slide is visible
Does not change the actual content
Can be timed or triggered in different ways
Examples
Text appearing one bullet point at a time
An image fading in after a title appears
A chart animating to show data gradually
A shape moving into position on a slide
An object disappearing after being discussed
Non-Examples
Slide-to-slide transitions
Static text or images with no movement
Changing slide layouts or themes
Editing content on a slide
Playing a video embedded in a slide